Workshop Media’s Top 10 Content July 2011
Top 10 Content
I’ve been digging through the analytics for our site to see how our content is performing individually. This is a great chance for us to see what people like and what people don’t appreciate. It is also important to see how the individual content affects visitor’s behaviour on the site. Do they dip in and out? Do they visit more content posts? Are certain subjects of more interest? Does the content affect buying behaviour?
I also realised that it would make a great deal of sense to allow new visitors a chance to see some of the most popular content, as I am posting quite regularly we have already have over 30 posts in one month. It would be a shame for new visitors to have to crawl through pages and pages.
This is a short journal entry from me about how #hastags on Twitter can easily spread throughout the Twitter community
Capturing both the short presentation I gave on video marketing and our new showreel
An event report on innovation at Lancaster University
An insight into how my mind works when planning and developing content
An event report on the keynote speech by Kevin Roberts, CEO of Saatchi & Saatchi and how he used video in an innovative way
A journal entry about an exciting new Saas (Software as a Service) offering from web entrepreneur Eddie Harrison
A journal entry about how businesses and individual’s can easily find content in their own day to day lives
A breakdown of how to prepare for video marketing
An event report on Mark William’s (“Mr LinkedIn”) presentation on how to use LinkedIn at the Blackpool ICT cluster
A journal entry about a BRILLIANT use of repurposing content from the Alamo Drafthouse Cinema Chain
I am a big fan of repurposing content to really leverage its value whilst saving time and money. This Top 10 is one such easy way of doing just that. I am analysing the data anyway so I have the information, this isn’t an arbitrary list but one created by our visitor and it helps new visitors find the content that others find useful.
Plus I can tweet out to some of the people on the list to congratulate them… which should put a smile on their face at the very least 🙂