Top 10 Content
I’ve been digging through the analytics for our site to see how our content is performing individually. This is a great chance for us to see what people like and what people don’t appreciate. It is also important to see how the individual content affects visitor’s behaviour on the site. Do they dip in and out? Do they visit more content posts? Are certain subjects of more interest? Does the content affect buying behaviour?
I also realised that it would make a great deal of sense to allow new visitors a chance to see some of the most popular content, as I am posting quite regularly we have already have over 30 posts in one month. It would be a shame for new visitors to have to crawl through pages and pages.
This is a short journal entry from me about how #hastags on Twitter can easily spread throughout the Twitter community… this is its second month at the no 1 spot! For my thoughts on this read The Problem of a Duck on a Blog
A journal entry about how businesses and individual’s can easily find content in their own day to day lives. This has shot up the ranks from no 7 to no 2!
A journal entry written in response to the news that Facebook’s usage has fallen to its lowest levels since 2009
This breakdown of how to prepare for video marketing climbs 4 places this month. This post was the inspiration for the Customer Lifecycle Series
An insight into how my mind works when planning and developing content, dropping one place this month
Part of the Customer Lifecycle Series: 3 Tips on using videos for direct marketing
I wrote this article back in 2008 but with the riots that happened at the beginning of August I felt it appropriate to revisit it.
Part of the Customer Lifecycle Series: 3 Tips on using videos around advertising campaigns
A journal entry write up of a fantastic workshop seminar ran by Andy Chemney, Managing Director of Ignition CBS
I am a big fan of repurposing content to really leverage its value whilst saving time and money. This Top 10 is one such easy way of doing just that. I am analysing the data anyway so I have the information, this isn’t an arbitrary list but one created by our visitors and it helps new visitors find the content that others find useful.